Helping Clients Navigate Planner Choices-What Venues Need to Know
- Sherry Ziegler

- Oct 30
- 1 min read
Updated: 7 days ago
Planning an event, especially a wedding - can be both thrilling and overwhelming for clients. With countless details to manage— many turn to professional planners for support. But this is the challenge: should they rely on your in-house venue planner or hire an external planner? As a hospitality consultant, I help venues understand this decision from the clients perspective-and more importantly, how to position their team as a trusted resource that enhances the planning experience and drives conversion.





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